JJL Motorsports welcomes returning marketing partner and new partner for upcoming Bristol Truck Series race

SHERRILLS FORD, N.C. – Set to continue their impressive presence on the NASCAR Camping World Truck Series (NCWTS) tour, JJL Motorsports officials announced today that the Wings Over North Georgia Air Show (WONG) presented by Parker FiberNet will return as the team’s primary marketing partner for Jesse Little at Bristol (Tenn.) Motor Speedway on Thurs., Aug. 17.  Read More

Villa Lighting delivers the Eaton 200 Race Report

Jesse Little, No. 97 Rustic Rub Co. | JJL Motorsports Ford
NASCAR Camping World Truck Series (NCWTS)
Gateway (Ill.) Motorsports Park Villa Lighting delivers the Eaton 200 

Box Score Report
Race No. 10 of 23

Started: Ninth
Finished: Seventh
Laps: 160| 160
Status: Running

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Jesse Little; JJL Motorsports look for another career-finish at Gateway Motorsports Park

MADISON, Ill. – On the heels of their impressive sixth-place outing last weekend at Iowa Speedway, JJL Motorsports and driver Jesse Little look to duplicate or better their performance in Saturday night’s Villa Lighting delivers the Eaton 200 at Gateway (Ill.) Motorsports Park.  Read More

Jesse Little earns career-best NASCAR Camping World Truck Series finish at Iowa Speedway

Jesse Little, No. 97 JJL Motorsports | Rustic Rub Ford
NASCAR Camping World Truck Series (NCWTS)
Iowa Speedway | M&M’s 200 presented by Casey’s General StoresBox Score Report
Race No. 9 of 23

Started: 13th
Finished: Sixth
Laps: 200 | 200
Status: Running

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JJL Motorsports and Jesse Little focused on another strong performance at Iowa Speedway

NEWTON, Iowa – Excited to return to the NASCAR Camping World Truck Series (NCWTS) scene, JJL Motorsports heads to Iowa Speedway this weekend confident about contending for a win in Saturday night’s M&M’s 200 presented by Casey’s General Store.  Read More

Rustic Rub Co. to support JJL Motorsports at Gateway Motorsports Park

SHERRILLS FORD, N.C. – On Saturday, Feb. 24, Rustic Rub founder Jim Grindstaff was relaxing at home when he saw a sponsorless Jesse Little and his JJL Motorsports blossom during a NASCAR Camping World Truck Series race at Atlanta (Ga.) Motor Speedway.

Impressed by his performance and his demeanor, Grindstaff wanted to find a way to support the family-owned team. Pledging his support of his Midwest BBQ rub success, JJL Motorsports has added the upcoming Gateway 200 at Gateway (Ill.) Motorsports Park to their 2018 Truck Series schedule.

Founded in 2016 by U.S. Air Force veteran and restaurant entrepreneur Grindstaff, Rustic Rub Co. started as a BBQ rub company initially releasing All Purpose and Three Kings rubs, however, the company’s success has evolved into a brand and lifestyle since releasing their own version of a Bloody Mary mix.

Now, the Belleville, Ill. company – located just 10 miles east of St. Louis, Mo. – – the heart of Midwest BBQ country, products can found in over 50 retailers within the St. Louis and metro-east area; as well as online at rusticrubs.com.

“My kids mean the world to me and letting them watch cartoons in the living room sometimes keep the peace,” Grindstaff recalled of that February afternoon. “The day of the Atlanta Truck Series race was no different. I sat in my bedroom watching the truck race and this blue Ford with orange stripes caught my attention.

“Before I knew it, I was cheering for Jesse Little, the underdog, and how he was showing bigger teams how to get around the track. I consider my company an underdog as well, so becoming an immediate fan and supporter of Jesse’s was a no brainer.”

“After some initial conversations with the organization, we formed a relationship and we’ll be the primary marketing partner at Gateway and everyone at Rustic Rub is excited. This is an opportunity to accelerate our growth. JJL Motorsports has been outstanding with their support and direction on getting the most of my partnership. I’m looking forward to the race next month.”

Little, 21, has never been to Gateway – but is upbeat about the team’s potential in the June 23 race.

“I just want to thank Jim and Rusticrubs.com for coming on board with us at Gateway,” Little added. “It’s been a pretty good season for us thus far. Charlotte didn’t go as well as we’d hope, but we still had speed and we’re taking that momentum to Iowa and then Gateway.

“As we continue to grow our JJL Motorsports team it’s encouraging and very humbling to know that there are people out there watching us and are cheering us on. Gateway is an opportunity for all of us and we look forward to accelerating to our fullest potential.”

Looking ahead, JJL Motorsports plans to compete in the American Ethanol 200 at Iowa Speedway on June 16, while also having open inventory for funded drivers aboard their Ford F-150s during the summer and fall stretch.

In 16 NASCAR Camping World Truck Series starts, Little has earned three top-10 finishes at Iowa Speedway (2017), Atlanta Motor Speedway and Dover International Speedway (2018) respectively.

For more on the Rustic Rub Co. and their products, please visit rusticrubs.com.

For additional information on JJL Motorsports, please visit JJLRacing.com.

JJL Motorsports tweets too. Follow them @JJL_Motorsports.

JJL Motorsports; Jesse Little poised for another top-10 finish at Dover

DOVER, Del. – Heading to one of his favorite tracks on the NASCAR Camping World Truck Series (NCWTS) schedule, Jesse Little (@JesseLittle97) treks to Dover International Speedway hoping for his second consecutive top-10 finish this season in Friday afternoon’s JEGS 200.

Little and his family-owned JJL Motorsports team competed in the second race of the season at Atlanta (Ga.) Motor Speedway in March and turned heads. In the Active Pest Control 200 benefiting Children’s Healthcare of Atlanta, the team thrived and even contended for the race win before a botched restart left Little with a career-best eighth place finish.

Still upbeat about the team’s performance two and a half months later, Little believes his team can continue the momentum in their first short track race of the season.

“I love Dover,” said Little, who holds a track-best second place finish in K&N Pro Series East competition. “The track is so unique with its layout and demeanor that it really brings out the best in a driver’s ability.

“You have to have a good handling race vehicle though. Even though it’s just a one-mile track, handling is so critical, and I’ve been fortunate to always have good driving pieces there.”

JJL Motorsports crew chief Matt Noyce and crew have been vastly preparing a brand-new No. 97 JJL Motorsports Ford F-150 for Friday’s race. Little says the downtime has allowed Noyce and his crew to go over this truck with a fine-tooth comb.

The finished product has him antsy to hit the track.

“Our race truck is really nice,” Little said. “Our Ford Performance truck looks fast and Ford has been able to do some good things in Truck Series this season and at Dover in the past. Even though we’re a small team, we’re proud to be carrying the blue oval and look forward to leaving our mark over 200 laps this weekend.”

While JJL Motorsports is still actively searching for sponsorship for its truck, the team has a plethora of support, including a relationship with Performance Friction Corporation. JJL is proud to represent PFC and use their brakes on their race truck.

The Sherrills Ford, N.C.-native knows when it comes to performance at Dover, brakes are a crucial element.

“PFC has been a great supporter of ours,” Little added. “You try to stay off the brakes as much as you can when it comes to Dover – but there are points of the weekend – including practice, qualifying and the race when they are a necessity – so I’m glad we have PFC bolted in.”

While confident in their team’s ability – Little returns to the Miles’ Monster Mile looking for some redemption too. After qualifying fifth last spring, the 21-year-old found him in contention for his first career NCWTS triumph using pit strategy.

Unfortunately, the strategy backfired when a late caution waved keeping the team trapped outside the top-10 and ultimately settling for a 14th place finish.

“We’ve always run well at Dover,” Little sounded. “Last year, we had a great truck – but just got shuffled from a good finish when a late caution ruined our game plan. So, while we’re confident in our team’s approach after Atlanta, we still feel like we have some unfinished business after last year and hope to finish what we started Friday afternoon.”

Looking ahead, JJL Motorsports plans to compete in the N.C. Education Lottery 200 at Charlotte (N.C.) Motor Speedway on May 18, while also having open inventory for funded drivers aboard their Ford F-150s during the summer and fall stretch.

In 14 NASCAR Camping World Truck Series starts, Little has earned two top-10 finishes at Iowa Speedway (2017) and Atlanta Motor Speedway (2018) respectively.

The JEGS 200 (200 laps | 200 miles) is the fifth of 23 NASCAR Camping World Truck Series races on the 2018 schedule. Practice begins on Thurs., May 3 from 2:05 p.m. – 2:55 p.m. A final practice session is set for 4:05 p.m. – 4:55 p.m. Qualifying is set for race day, Fri., May 4, beginning at 1:05 p.m. The 32-truck field will take the green flag shortly after 5:00 p.m. with live coverage on FOX Sports 1, the Motor Racing Network (Radio) and SiriusXM NASCAR Radio (Satellite Radio, Channel 90). All times are local (Eastern).

For additional information on JJL Motorsports, please visit JJLRacing.com.

JJL Motorsports tweets too. Follow them @JJL_Motorsports.